{"id":1419,"date":"2016-05-25T15:43:12","date_gmt":"2016-05-25T13:43:12","guid":{"rendered":"http:\/\/www.smartcast.ninja\/en\/2016\/05\/25\/mcs-extreme-rachete-droits-de-league\/"},"modified":"2016-10-17T16:56:36","modified_gmt":"2016-10-17T14:56:36","slug":"mcs-extreme-bought-eleague-rights","status":"publish","type":"post","link":"https:\/\/www.smartcast.ninja\/en\/2016\/05\/25\/mcs-extreme-bought-eleague-rights\/","title":{"rendered":"MCS Extreme buys the E-League\u2019s french rights"},"content":{"rendered":"

The MCS group bought the E-League\u2019s french rights, the big Counter Strike tournament broadcasted on TBS. MCS Extreme will broadcast the competition starting with play-offs on friday nights at 10.30pm.
\n<\/p>\n

\u201cThat will be a full-scale test which will allows us to measure the impact of esport\u201d<\/em> assures Julien Suire, “Ma Chaine Sport” Extreme\u2019s editorial manager. The channel tries to position itself on the video games competions for more than a year and a half now, on several attempts : delayed broadcastind of ESWC at the Paris Games Week or Call of Duty worldwild championship at the Zenith.
\n<\/span><\/p>\n

A qualitative study shows that it will be coherent for spectators to watch e-sport on their channel. If electronic sport is pretty far away from MCS Extreme\u2019s core business and doesn\u2019t belong to the same world, Julien Suire claims \u201ca generational infatuation\u201d.<\/p>\n

It\u2019s IMG, specialized agency managing<\/a> the broadcasting rights of several athletic events, which suggested E-League. The format developed by TBS is well suited for television; an opportunity that you cannot refuse. If the rights\u2019 price is confidential, the editorial manager assures that it\u2019s a standard price in a range similar of extreme sports. Far away from exposed sport as football or basketball.<\/p>\n

\"P1030918\"<\/a>
Julien Suire, head of content MCS Extreme<\/figcaption><\/figure>\n

A few months after the E-Football League launched by \u201cL\u2019Equipe 21\u201d, the French television sees a second channel interested in electronic sport. When the mixed audience ratings are mentioned during FIFA championship, Julien Suire assures that he is not afraid : \u201cI think L\u2019Equipe 21 makes a mistake by assimilating e-sport with sport, they must not be mingled. We bet on games such as Call of Duty or Counter Strike which are much more promising in terms of audience. I take what\u2019s best without cheapened it and forgetting our economic environment.\u201d<\/em><\/p>\n

Today, MCS Extreme is in a rush to be ready for its first prime-time. The team is also working on the matches from monday to thursday that will be broadcasted on its website.\u00a0Regarding the possible problematics with the CSA ( French Superior Council of Audiovisual (Content) ), the channel took the lead : the E-League will be a program broadcasted at 10.30pm,\u00a0rated PG-16. First broadcast, early July.<\/p>\n","protected":false},"excerpt":{"rendered":"

The MCS group bought the E-League\u2019s french rights, the big Counter Strike tournament broadcasted on TBS. MCS Extreme will broadcast the competition starting with play-offs on friday nights at 10.30pm.<\/p>\n","protected":false},"author":3,"featured_media":1408,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[92,13,119,728],"tags":[72,196,96,457,458,459,74,460,461,462,463,464,465],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/posts\/1419"}],"collection":[{"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/comments?post=1419"}],"version-history":[{"count":6,"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/posts\/1419\/revisions"}],"predecessor-version":[{"id":1425,"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/posts\/1419\/revisions\/1425"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/media\/1408"}],"wp:attachment":[{"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/media?parent=1419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/categories?post=1419"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smartcast.ninja\/en\/wp-json\/wp\/v2\/tags?post=1419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}