Fnatic is a leading esports organization which was established in 2004. As of today, the structure is present in seven esports games and has no intention to stop there.
With Fnatic Gear, the esports giant starts a new adventure: a lifestyle-oriented hardware brand. According to Benoît Pagotto (Marketing Director at Fnatic), the main goal is simple: becoming a reference for gamers but also seducing new audiences with a trendy brand and innovating products. Fnatic Gear is a promise of sustainability as well as an important growth hub.
Photo : Hugo Brionne – JK Groupe