Is Activision Blizzard under pressure? Activision Blizzard usually controls their numbers. However, their recent appeal to Nielsen, a widely respected demographic tracking service for traditional spor…
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PRESS ROUND UP #14
SAP to enter the esports industry SAP, German software business and sports data giant, signed a partnership with American structure TeamLiquid. Its aim for SAP will be to develop technical answers whi…
G. Ashton : “TEO wants to be the Wall Street Journal of esports”
The Esports Observer is a website that covers the business side of esports. It was founded in 2015. Besides a section dedicated to specialized articles, TEO has two verticals : a platform that compile…
When can we see esports at the Olympics?
In April 2017, Chinese heavyweight company Alibaba announced the inclusion of esports as an official discipline of the 2022 Asian Games. The Olympic Council of Asia even considers adding a few games (…
Sponsoring : A less appealing ESL One
This year again, 16 of the best Counter-Strike teams battled it out in the LanXess Arena, Cologne, Germany. Once again, Smartcast covered the battle that took place underground : that of sponsoring! B…
C Knuth : “We look at spending around 1.5 million dollars for our teams this year”
Rogue is one of the most recent esports club with a huge fame. Created in may 2016, it build its reputation over its Overwatch team, one of the best in the world. Always in search of new perspectives,…